The CultFace rebranding. The brand's signature pastel colors were taken as a basis, and the logo was also previously developed. The color is used by the brand to identify series and components. The colors of sunset and dawn perfectly match the brand's concept. The CultFace offers a series of home skincare products, at the sunset of the day and the dawn of the next with The CultFace. Rectangular shapes and pastel colors are used as the core elements of brand identity.
